Master the art of food photography for both professional and personal applications.
After completing this course, you'll be able to:
- Understand the business aspects of food photography work, including food styling approaches, professional pricing, negotiation tactics, marketing strategies, and copyright protection
- Produce professional-quality images, shooting on a minimal budget, whether using a basic point-and-shoot camera or a modern smartphone
- Develop a complete pre-shoot workflow and organize all materials for successful food photo sessions
- Master food styling techniques applicable to diverse food types, from soups and sauces to baked goods and pastries
- Develop food writing skills and establish a successful food blog
About the instructor's expertise:
The delicious dish before you appears incredibly appetizing, yet your photograph somehow fails to capture that appeal. Professional food photography transcends simply pointing a camera at attractive food. Creating compelling food imagery requires careful food selection and styling, strategic use of either natural or studio lighting, and skillful post-production editing to make viewers feel genuinely hungry.
Acclaimed commercial photographer, professional food stylist, and published New York Times food columnist Andrew Scrivani teaches the essential techniques for preparing food before your shoot, selecting and using appropriate camera and lighting equipment, and executing professional retouching. Special guest instructor Shauna Ahern, creator of the popular Gluten Free Girl blog and author, will discuss food blogging best practices, recipe development, and building a loyal online community.
This comprehensive course will help you:
- Select, prepare, and style food to achieve a professional appearance and visual appeal.
- Source and employ the best equipment for successful food photo sessions.
- Master optimal camera settings for food photography scenarios.
- Build an efficient and repeatable workflow, including post-production processes.
- Manage limited indoor light using affordable and practical lighting solutions.
Course is appropriate for:
- Aspiring professional food photographers or established photographers looking to expand their services into food photography.
- Photography enthusiasts who love photographing food but want to monetize this passion or build a professional career.
- Photographers interested in learning proper food styling and selection techniques.
- Food bloggers and recipe developers who need high-quality professional images for their content.
- Home food photographers seeking to improve their images and achieve professional-quality results.
