This module represents the second in the Scent and Culture Series, an in-depth exploration of olfactory storytelling and its strategic applications in cultural institutions. This intensive course examines how scent can be intentionally designed and integrated into exhibitions, educational programming, and public experiences within GLAM environments, including galleries, libraries, archives, and museums. Through the combination of theoretical foundations and practical, hands-on applications, participants will develop the competencies needed to design, evaluate, and implement sophisticated olfactory storytelling strategies that meaningfully engage diverse audiences and enhance interpretation and understanding.
Module Objectives:
- Define olfactory storytelling as a practice and understand its specific applications within museum and cultural heritage contexts.
- Examine the significant benefits, potential challenges, and critical ethical considerations when incorporating scent into public-facing projects, including accessibility accommodations, cultural sensitivity, and comprehensive risk management strategies.
- Explore diverse olfactory storytelling formats and event design approaches suited to varying interpretive goals and target audiences.
- Identify and select scent diffusion methods and technologies based on specific spatial conditions, visitor flow patterns, and the desired sensory experience.
- Develop practical competencies in olfactory event management, encompassing scent procurement, proper storage, application techniques, and ongoing maintenance in public exhibition spaces.
- Apply real-world case studies and best practices to recognize effective olfactory interpretation strategies that generate meaningful audience engagement and measurable outcomes.
Sensory Materials and Preparation:
Participants will receive a curated list of easily accessible materials to purchase or source from common household items in preparation for the course. This ensures all attendees can fully participate in practical activities.
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
